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Get to Know The New Potato

Get to know a little more about our Brand Ambassadors Danielle and Laura Kosann of The New Potato! 

Tell us a little bit about yourselves and The New Potato?

We’re Monica’s daughters and the founder of Online Magazine and Creative Studio The New Potato. The New Potato began as an online magazine that celebrated the world through the lens of food, bridging the gap between food and the worlds of fashion, popular culture, design, etc. It has since evolved into a creative studio through which we work with brands, and on our own creative projects (we just shot our first feature film!).

Describe each other in 3 words?

Danielle on Laura - Creative, Loyal, Determined

Laura on Danielle - Artistic, Optimistic, Thoughtful

What are your favorite things to do when you aren’t working on The New Potato?

We love cooking and having dinner parties together, watching movies, going to restaurants, museums, traveling...basically anything off of our phones!

What is your favorite piece of jewelry to borrow from your mom?

We are always trying to steal her rings. The octopus ring and fish rings are currently on our radar!

You've done so much work exploring the Poesy Collection, what’s your favorite poesy and why?

It’s so hard to choose as they all have such special meanings. The Never Fear poesy is one of our favorites, as we love the design and message. The Carpe Diem poesy is another favorite. It’s a classic. 

How has your mom inspired you as entrepreneurs?

She has always told us we could do anything we set our minds to...and if we wanted to do something, to ‘just do it.’ She’s always encouraged us to take risks and follow our passions, as she has.

Who are some your favorite #girlbosses?

Stephanie March (who Executive Produced our first feature film with us), EIC of InStyle Laura Brown, Serena Williams, Reese Witherspoon, and our friend Marcella Cacci who just launched an amazing clean beauty brand called One Ocean Beauty. And of course, our Mom!

What’s next for The New Potato?

We’re most excited about the future of our film The Social Ones (which just wrapped post-production). Stay tuned!